Jaume Alsina will participate in Max Industry 2019 Congress

 In Corporative

Jaume Alsina, ALSINA´s group CEO will participate as a speaker in the first edition of MAX, Advanced Manufacturing Congress to be held on October 30 and 31 in Barcelona.

The Congress, which seeks to respond to the challenges presented by the industry digitalization, is part of the Barcelona Industry Week, organized by Fira de Barcelona, ​​and aims to offer attending companies a wide range of options so they can accelerate and improve their X.0 transformation. Thus, Max will unite in a single space all involved actors, both public and private, and, through keynote speechs, round tables, case studies and workshops, will allow to exchange experiences to create new business models.

Jaume Alsina will be a speaker at the ROADMAP DIGITALITZATION: 4.0 Here We Go! session on October 31 from 13:05h to 13: 50h, with the talk Anticipating & Exploring – Keys to survive in today’s world, where he will talk about how to face the digital transformation process and make the exploitation of the business that we are currently working on compatible with the exploration of the future and the idea of ​​what we want to become, which represents not only a technological challenge but also a cultural change of the paradigm in the organization of companies that open up new opportunities.

Next on there will be a round table with representatives of companies that have launched the process and will present their experience, good practices, key aspects and barriers to be taken into account to advance the digital transformation.

Jaume Alsina, trained in Economics and International Trade, has extensive experience at the forefront of Alsina´s internationalization process, a family business that operates in 15 international markets with its own subsidiaries.

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